What do you do at HCA?
As Managing Director of Hearst Content Agency, I’m responsible for the commercial and strategic direction of the agency. I’m very proud of the work we create for our clients, but as I tell anyone who’ll listen, great content doesn’t just happen! It’s our blend of data, audience insight and creativity that creates the expert content we produce for our clients.
What is the best thing about working at HCA?
HCA is the perfect home for me as it allows me to channel my years of agency and media brand expertise into the world of content marketing. Whether strategically developing current clients or looking for the next account, the variety of work is energising, and, as our data and digital capabilities grow, our opportunity is limitless.
Tell us something people may not know about you.
Well, I may have left it behind a while back, but unknown to many of my agency colleagues, I used to be a DJ, playing in many of the big London clubs.